First we tried a contest, but our team couldn't agree on a submission that popped (had to do that!). We ended up using the prize money to contract a redesign, then placed the options on our Facebook page for fan feedback. The end result is shown, and was chosen because we felt it best conveyed our upscale gourmet offerings while maintaining a crisp, clean, and approachable feel. What say you?
You are likely to hear from a number of members of the Popcorn Chef team.